An Irishwoman in New York is spreading the Irish language with the masses through her hugely successful social media platforms. Vivienne Sayers-O'Callaghan promotes Irish culture to a following of nearly 250,000 every day.

The 22-year-old from Co Cork began speaking Gaeilge on her @vivienne_in_nyc Instagram and TikTok accounts after moving to New York in April 2023. Since then, Vivienne, an event manager in the World Trade Center by day, has garnered 2.2 million likes and a huge audience, 70 per cent in the last two months of which were US-based.